Our Approach
Our User-Centered Design (UCD) approach aligns your business goals with audience needs mitigating risk and delivering value where it has the biggest impact. Our user centric approach underpins our Agile UX and UCD Consultancy services.
A user centered design approach
Our core agile UX service aligns business and user needs through design and provides tailored deliverables whatever the timescale and budget. Our approach ensures that we deliver accessible, usable and engaging experiences to your end users, creating a true return on investment for your business.
As well as agile, we also provide full-lifecycle UCD consultancy and offer a range of research and design services including user requirements elicitation and detailed UX blueprint production.
Agile UX
Our three stage agile UX approach grounds design in business and user goals providing adaptive deliverables to meet your needs during define, design and delivery stages. This approach has been developed through extensive experience in UCD research and design across domains and provides high-quality, focused and timely deliverables.
Understanding your business
We work closely with you to listen and to truly understand your organisation, the business proposition, products and services offerings. At stakeholder workshops we will seek to align your business strategy, goals and objectives to solutions that successfully help address your business needs.
Understanding your audience
We inform these conversations with you by gathering all existing user research, audience segmentation and web analytics data, and we offer a host of user research methods to help both you and us better understand and define the current or target audience.
How we work with you
At ORM, close and long-lasting relationships are at the top of our agenda. Our main ambition is for you to see us as a natural extension of your team, working towards the same goals and objectives. We work openly and collaboratively with you, blending your sector knowledge with our digital expertise.
We use a number of tried and tested methods to define your project. From identifying initial requirements to defining information architectures, collaborative development sessions to paper prototyping, you’ll be involved every step of the way.
